Advertising tours for familiarization with leisure options
Advertising tours are specialorganized and planned trips, designed not for ordinary ordinary tourists, but for representatives of travel companies wishing to expand the range of their services.
The program of promotional tours, as a rule, includesVisit the country or several countries with sightseeing of the most interesting cities. In addition, representatives of the tourist business get acquainted with the most interesting and promising hotels, and also look how the excursion program for future tourists can be arranged. In addition, employees of travel agencies are closely acquainted with the peculiarities of the local mentality, as well as various subtleties of life in the country.
Advertising tours from tour operators pursue a goalcreate a positive impression about a particular country or region, learn how to organize recreation. Companies that offer such tours expect that after analyzing the opportunities, representatives of travel companies will establish relations with the hotels visited and advertise them among the buyers of their services.
Representative travel agency, going topromotional tours, should be appropriately prepared. This means that to go to a pre-determined country, while pursuing certain goals, it is necessary with knowledge of some issues. The same can be said about the organizers of such tours.
In order to visit the new unfamiliar country had the maximum impact, familiarize yourself with some rules, the observance of which will help to solve all the tasks assigned to you. So:
1) Planning promotional tours, distribute timeshould be in advance. For the most part, this rule applies to the organizers of trips, but it will be superfluous for representatives of travel companies. Only a properly planned trip can meet all the needs for studying a new tourist route in such a short time, because, as a rule, it's only 1-2 weeks.
2) To lead a group during the trip shoulda representative of the company who has extensive experience in organizing such events and at least several times visited the visited country. Otherwise, you will have to find the necessary information yourself.
3) Recently, many representatives of travel agenciesThey neglect their direct duties to open new routes and attract more tourists. At the same time, advertising tours are increasingly used by such people as a free or inexpensive opportunity to relax, and at the same time to see a new country. In order to increase the efficiency of work, it is necessary to create the maximum number of obstacles. It is a question of that in each hotel it is desirable to stay no longer than one night, and to visit attractions, as well as infrastructure elements, to intensify.
4) Another way to increase efficiencypromotional tours is to maintain constant contact with people who participated in this program. For example, they can be periodically called and wondered how things are going on to develop a new route, whether an advertising campaign is being conducted, and how many people expressed a desire to visit a new country.
To reduce the cost of promotional tours, manythe organizers try to combine the inspection of several neighboring countries in one trip. On the one hand, such a tour is rather tiring, but on the other hand it allows you to make an impression of several states on the basis of which to offer tourists a full voyage.
Promotional tours 2011 are organized so thatrepresentatives of the tourist business were able to visit one or several exotic countries, about which our travelers know practically nothing. This trend is associated with the need to popularize previously unknown areas.